Building your brand is the BEST thing you can do for your business. Let’s get started!
A study by Bain & Google revealed a crucial insight: 80-90% of purchasing managers across software, cloud, hardware, telecom, logistics, marketing, and industrial equipment have preferred vendors in mind before starting their research.
Even more strikingly, 90% of them end up choosing a vendor from that day one list!
Are you on that coveted ‘day one list’ of your target customers?
This simple question indicates your brand’s effectiveness. A strong brand actively works for you, taking you ahead, while a weak one can be a drag on your success.
By building a strong brand, you’re taking a critical step towards creating a long-term, valuable asset for your business. It’s an investment in boosting profitability and driving sustainable growth.
So congratulations on being here!
Your Next Steps
Build Your Brand Blog Posts
How a Good B2B Marketing Firm Enables Business Growth and Scale
For businesses aiming to grow and scale, partnering with a B2B marketing firm can be a game-changer. B2B marketing companies specialize in strategies that help businesses connect with other businesses, driving growth and achieving scalable [...]
B2B Advertising Examples: 7 Cool Display Ads
I always say that B2B needn't be boring, but when I looked at online ads, I found most of them were so very basic. There were some for industrial products that actually featured pics and [...]
Building a Strong B2B Brand with Expert Guidance
Navigating the world of B2B branding can be complex, but the right expertise can make all the difference. For B2B companies, partnering with a B2B branding agency can be a game-changer. But what exactly does [...]
7 Ways Branding Builds Your B2B Business
Does branding matter in B2B marketing? There are some who believe that it doesn’t. They feel that B2B buyers are purely rational, and simply compare product features and prices to make choices. But this is, [...]
